This notice covers general visits to simpriva.co.uk and enquiries made through it. It is a draft — the cookie and analytics sections must be checked against the live website configuration before publication.
This website is operated by Simpriva.
When you visit our website, limited technical information such as your IP address, browser type, device type, operating system, pages visited and the date and time of your visit may be collected automatically through Cloudflare and our hosting infrastructure. This information is used to operate, secure, monitor and protect the website, and to investigate technical issues or security incidents
When you use the Discovery or Contact forms, we collect the details you provide, such as your name, work email, organisation and message.
To respond to enquiries, arrange discovery conversations, and operate and secure the website.
We rely on our legitimate interests under Article 6(1)(f) of the UK GDPR to arrange, conduct, administer and analyse our discovery and user research, including any necessary follow-up relating to that research.
Our legitimate interest is to understand users’ needs and experiences, test whether Simpriva addresses genuine operational problems, and use the findings to develop and improve our product and service.
We only use personal information where it is necessary and proportionate for these purposes. We consider the nature of the information, what participants would reasonably expect, and the potential impact on their rights and freedoms.
Taking part in the research is voluntary. You may decline to answer any question or end the session at any time. You also have the right to object to our use of your personal information. Where your contribution remains identifiable and has not already been anonymised or combined with other research findings, you may ask us to stop using it or delete it.
We rely on your consent to make and transcribe an audio or video recording of the session. Recording is optional. If you do not consent to recording, we can take written notes instead. You may withdraw your recording consent while the recording or transcript remains identifiable.
We rely on your separate consent to send you product or marketing updates. Agreeing to receive these updates is optional, is not a condition of taking part in the research, and you may withdraw your consent at any time
When you visit our website, limited technical information such as your IP address, browser type, device type, operating system, pages visited and the date and time of your visit may be collected automatically through Cloudflare and our hosting infrastructure. This information is used to operate, secure, monitor and protect the website, and to investigate technical issues or security incidents
Our website is hosted by Cloudflare. We may also use trusted service providers to support our website, email and enquiry handling. These providers only process personal information where necessary to provide their services to us and are required to protect it appropriately
We do not currently use any website analytics or visitor tracking tools. If we introduce analytics in the future, this Privacy Notice and our Cookie Policy will be updated accordingly.
Our website may use essential technical cookies required for the website to function securely and reliably. We do not currently use non-essential cookies for analytics, advertising or marketing purposes. If we introduce non-essential cookies in the future, we will provide an appropriate cookie consent mechanism before they are used
We intend for all research responses to be stored and processed within the UK. We do not intentionally transfer personal information outside the UK.
We retain information submitted through our website only for as long as necessary to respond to your enquiry and manage our relationship with you. If your enquiry does not lead to further engagement, we will normally delete or anonymise your personal information within 12 months, unless we are required to retain it for legal or regulatory reasons
Under UK GDPR you have the right to access, rectify, erase, restrict and object to processing of your personal data, and to data portability. Contact us using the details above.
Please contact us first with any concern. You also have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk.
Use our contact page.
Version: 0.1
Effective date: 29 July 2026
This Privacy Notice will be reviewed at least annually and updated whenever there are significant changes to our website, services or the way we process personal information.